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NATIONA(A)L is a non-profit association that provides visibility and support to local artists and cultural initiatives.

WE WANT

To bring to light & make accessible

  • We re-enchant and connect our visitors to local artists, creative products, and cultural initiatives across five disciplines: Visual Arts, Music, Design, Book, and Fashion.
  • We recruit and form new fans of Belgian culture by displaying our best artists and cultural initiatives.

To impact consumption habits

  • We fight against cultural globalisation and work hard to re-connect, re-initiate and re-educate our audience to get to know and buy local art.
  • All our artists create with an ethical mindset either their artworks, products, or objects, that stimulate new imaginaries.

To make bloom

  • We want to restore the local creative and cultural ecosystem. In order to do this, we must involve the final consumer. By opening an online local Artist e-market, NATIONA(A)L aims to attract a diverse audience - seasoned or not, sometimes skeptical or already enthusiastic - to contribute to the cultural capital of the country and to consider a new way of consuming creatives and artists productions.
  • We reduce commercial & digital costs for artists and cultural entrepreneurs by supporting and assisting their sales, public relations, digital marketing & communication.

 

OUR ACTIVITIES

To achieve its mission, NATIONA(A)L creates spaces for re-enchantment through discovery, exchange, and meeting:

1/ A physical artist fair: THE NATIONA(A)L Artist Market

Both an immersive experience and an exclusive event for the contemporary artistic emerging scene, the NATIONA(A)L Artist Market promotes and markets artist pieces from the following disciplines: VISUAL ARTS / DESIGN / FASHION / BOOK / MUSIC.

  • A polymorphous event produced to re-enchant through discoveries and blur boundaries between traditional exhibition and fair.
  • A place of representation where you get the opportunity to meet your favorite Belgian artists, enjoy intimate concerts, signing sessions, performances and so on.

> 2022 NATIONA(A)L Artist Market at Maison de la Poste

2/ An online marketplace: THE NATIONA(A)L Artist e-Market

The largest e-market for local artists and cultural initiatives with carefully selected artist pieces and cultural events.

  • A platform designed as a place for re-enchantment through discovery, exchange, and meeting.
  • An agenda of events where you can spot our artists & cultural initiatives all year long.
  • A map of our artists' workshops in order for everyone to visit and see what is happening next door and discover different approaches to various artistic universes!

ALL YEAR LONG, SELL WITH US ONLINE ON OUR ARTIST E-MARKET.

WE BELIEVE

  • People need more frequent and closer contacts with cultural and creative products and more time to enjoy, touch, read, feel, see, hear and experience creativity because culture drives social development, understanding, and cohesion.
  • In a short circuit creative and cultural economy with artists, collectors & consumers stimulating each other through discovery and exchange.
  • Creative resources benefit wellbeing and act as a bottom-up therapy for society.
  • Cities benefit from initiatives promoting their local creativity & savoir-faire because they convey a feeling of excellence, contribute to attracting high-quality tourism and invite international companies to discover and collaborate with their talents.

Adeline d’Ursel

Founder
adeline@nationalstore.be

Vanessa d'Hennezel

Producer
vanessa@nationalstore.be

Mariadea Totta

Digital communication assistant
maria@nationalstore.be

SECURE PAYMENT
We accept payments made via direct bank transfer,
Credit Card and Bancontact.
MEET THE ARTISTS
Book an appointment with our exhibitors
via Zoom or in their workshop!